Epic Games says Apple is blocking Fortnite from the US and EU App Stores

The ongoing battle between Epic Games and Apple has taken a dramatic new turn. Epic Games alleges that Apple is blocking its immensely popular Fortnite app from both the US and EU App Stores. This move comes on the heels of a significant legal victory for Epic, forcing Apple to allow alternative payment methods within its US App Store, bypassing Apple’s 30% commission. The implications of this latest development are far-reaching, impacting not only the gaming industry but also the broader landscape of app development and digital distribution.

According to Epic Games, after securing the aforementioned legal win, they attempted to resubmit the Fortnite app to the App Store with the updated in-app payment system. However, Apple has reportedly refused to reinstate the app, claiming violations of its App Store guidelines, despite the previous court ruling seemingly addressing those concerns. The exact nature of the alleged violations remains unclear, but the move suggests a potential escalation of the conflict.

This action by Apple raises serious questions about the fairness and competitiveness of the app store ecosystem. Epic Games has long argued that Apple’s monopolistic practices stifle competition and harm developers. This latest move could be seen as a retaliatory measure by Apple, attempting to circumvent the legal ruling and maintain control over its app store ecosystem.

The situation is particularly significant for the tech and startup industries. It underscores the ongoing debate surrounding app store monopolies and the power dynamics between large tech companies and app developers. Smaller developers, in particular, face considerable challenges navigating Apple’s stringent app store rules, which can significantly impact their revenue generation and reach.

Furthermore, the legal battle between these two tech giants holds implications for the future of in-app purchases and the overall app economy. The outcome will influence how other app developers approach payment processing and potentially set precedents for future legal challenges to app store policies. The use of alternative payment systems also introduces complexities regarding tax collection and regulatory compliance, adding another layer to the already complex situation.

The AI industry also has a stake in this conflict. Many AI-powered games and apps rely on app stores for distribution, and any precedent set by this legal battle will likely influence how AI developers navigate app store policies and regulations in the future. The potential for disruptions in the distribution of AI-powered applications, should this blocking persist, is a significant concern.

The escalating conflict highlights the power struggle between app developers and the platform owners that control access to billions of users. The situation remains fluid, and further developments are expected as Epic Games and Apple continue their legal battle. The outcome will have a profound impact on the future of the app ecosystem and the relationship between tech giants and independent developers.

Source: https://techcrunch.com/2025/05/16/epic-games-says-apple-is-blocking-fortnite-from-the-us-and-eu-app-stores/